Fenimore Asset Management

Financial Services / Banking

Can investing in community strengthen a firm’s fabric?

Fenimore’s mission of service, ethics and prudent advisement was important to them, and our first step was to develop a logo, echoing a quilt square that spoke to the company’s history as a textile mill. We applied the new branding to a full stationery suite for a consistent brand presentation.

In addition to working with Fenimore on logo and web design, Spiral has developed a wide variety of print collateral, print and digital advertising, and three-dimensional promotional packages, including the successful “3 Cs: Concentrated, Consistent and Capacity” orange crate campaign to promote their small cap funds to independent advisors.

Fenimore Asset Management | Identity
Fenimore Asset Management | Holiday Cards
Fenimore Asset Management | 40th Anniversary Logo
Fenimore Asset Management | Small Cap 3Cs Mailer
Fenimore Asset Management | Brochure
Fenimore Asset Management | Small Business Advertisements
Fenimore Asset Management | Stationery Detail
Fenimore Asset Management | Stationery
Fenimore Asset Management | Small Cap Complement Mailer
Fenimore Asset Management | WebsiteLink
Fenimore Asset Management | Website Splash PagesLink
Fenimore Asset Management | Culture Ad Quote