RoseWaldorf, an established niche law firm, had outdated brand and marketing materials that didn’t match the company’s growth and strategic goals. Our challenge was to create a new refined and sophisticated logo and website, as well as supportive marketing materials that could be utilized to elevate the external perception of the firm and its lawyers and act as a recruiting tool for new talent.
Our design team was inspired by the firm’s clientele, their recent bi-coastal expansion, and the needs of the firm to be found by new clients, potential employees, and educational services.
The new and unified brand identity was carried over to a comprehensive new suite of stationery and an expansive, easy-to-find website.